About Us

What do the 3 stars mean?

Every great story has a beginning...

What’s yours?

Maybe yours starts behind an office desk, in a nursing ward, maybe it starts making breakfast with your kids, or even when you tuck them in at night.

We started The GRND as a protest. The world is full of elite athletes, the ones that they tell you to aspire to be.

You are your own inspiration, you are your biggest rival, you are your favorite hero.

We want you to be the best version of yourself.

You are the one grinding away at your life.

You are the one waking up to the blood, sweat & tears...The GRND.

We want to be there with you.